Revenue Growth Advisor
For Small B2B Businesses Ready to See What They Have Been Missing
Your marketing looks fine on paper. But it is not showing up in your pipeline.
The messaging sounds polished but your sales team cannot use it. Leads come in but nobody knows what to say to them. Marketing and sales are working hard, just not together.
There is a blind spot between them, and revenue is slipping through it. Every business has one. Most just cannot see it
without help.
I help sales-led B2B businesses between $3M and $30M in revenue find and fix The Revenue Blind Spot. I turn corporate messaging into language salespeople can actually use, connect marketing to pipeline, and make sure every marketing dollar has a clear path to a closed deal.
You might be a good fit if you:
- Your sales team says the leads are not what they need
- Your marketing and sales teams are not working from the same playbook
- You are spending money on marketing but cannot draw a clear line to closed deals
01
Your marketing and sales are not speaking the same language
- A shared message framework that both marketing and sales work from
- Sales-ready language translated from your brand story into words your team can actually use
- A clear, consistent experience for the
prospect from first click to signed contract - Revenue-focused guidance without the full-time cost
02
You need to see where revenue is slipping through
- A clear picture of where your marketing and sales are disconnecting
- An honest assessment of which marketing activities are driving revenue and which are just generating noise
A focused plan to address the blind spots that are costing you the most
03
You need someone who owns the space between marketing and sales
- Sales playbooks and field guides your team can actually use in the room
- CRM process design so leads are captured, tracked, and managed through the pipeline
- Ongoing oversight that keeps marketing and sales aligned and pointed at revenue
A Few Credentials Worth Noting
- Author of Marketing Without The Nonsense, Marketing Essentials for Small Business, Business Marketing Strategy, and The Marketing Audit Guide
- Created sales training content, trade show playbooks, and CRM processes at Cars.com
- Planned and executed a demand-generation campaign that produced $600K in new revenue with 150%+ RO